As part of the rebrand, ITV's channels have been given a fresh look which will affect how they look on screen and idents across all air channels. ITVX's name and branding was produced by DixonBaxi, ...

U.K. public service broadcaster ITV has re-branded its channels ahead of the launch of its next streaming service ITVX next month. Its flagship channel, ITV, has been re-branded as ITV1. All the ...

ITV has rebranded its entire business this morning, including its five TV channels, its on-demand platform and its global production and distribution businesses. Take a look at some of its new idents.

The second series of dating show Take Me Out, which began on ITV1 on Saturday, is being sponsored by Freederm, with 20 second idents having been created by Bray Leino. The idents feature a series of ...

I was interested to read the feature about TV Channel Branding (News Analysis, DW 27 June), as that is one of the fields that my televisual design group XTV specialises in. However, I was surprised to ...

Aviva is using real-life customer experiences to demonstrate how it looks after them in times of need, in a series of idents that will run as part of its ITV Drama Premieres sponsorship.