Doing more with less is the name of the advertising game these days. Strict compliance and privacy laws combined with ever-changing technical restrictions limit the data companies can collect and ...

Think of three marketing channels. Got them in mind? We’re willing to bet you didn’t picture newspapers, radio, or flyers. That’s because the vast majority of marketing these days is digital (social ...

Users must be able to decide whether personal information is identifiable or shared with a third party. I was recently invited to be a guest on a webinar hosted by ...

March 27, 2025 - In recent years, the United States has seen a significant surge in adopting state-level data privacy laws. With the number of those laws now at 20 and counting, the states' laws have ...

Boris Dzhingarov, founder of ESBO Ltd, leads a global Digital PR & SEO agency dedicated to enhancing brand awareness and visibility. As privacy regulations tighten globally and third-party cookies ...

The Sequoia Project's Privacy and Consent Workgroup said it reviewed existing consent models and frameworks and other factors that may help providers achieve a state ...

Everyone who owns a smartphone has likely at some point considered the idea that their phone might be listening to them. A few hours after a conversation with a friend about home speaker systems, ...

Snowflake and governance platform OneTrust this week announced a new collaboration that brings the latter’s consent signals directly into the former’s data clean rooms, a cloud-based solution for ...

Consider this your personal guide to understanding what data your health apps and wearables are tracking, so you know how to ...

Ensure that your site includes a link to Northwestern’s Privacy Statement. The statement describes the University’s practices with respect to personal data, how ...

On September 2, 2026, Delaware’s Governor signed House Bill (HB) 380 and HB 381. HB 380 amends the Delaware Personal Data Privacy Act (DPDPA), which was enacted in ...