Berks LaunchBox hosts “Business 101 — A Six-Week Course for Entrepreneurs,” 6 to 9 p.m., each Monday through Dec. 14 at the Berks LaunchBox, GoggleWorks Center for the Arts, Suite 105, 201 Washington ...

From all my years in research and consulting, I think I’ve learned a thing or two about marketing worth sharing. Enduring fundamentals, mostly -- yet often overlooked. So, over the course of my ...

CNET@Work: OK, demand for your product or service is strong. What's next? Freelancers seeking to establish a sustainable business should heed these basics. With technology increasingly intertwined ...

Branding, services, promotions, products, pricing, prints, blogs, advertising, research and social media -- all of this is marketing. With all the marketing options out there, it can be difficult for ...